Every year the Pantone Colour Institute announce their pick for Colour of the Year. Last year’s colour was called Greenery (15-0343) and it inspired a push towards green and natural palettes.
The awarded colour of 2018 is Ultra Violet (Pantone 18-3838 TCX or Pantone 2096 C for ink). It’s described as inventive and imaginative by the folks over at Pantone and promises to light the way for the year and what is yet to come.
“The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today.” – says Laurie Pressman, Vice President of the Pantone Color Institute.
Ultra Violet is the Pantone Colour of 2018
Pantone explain that purples have always been symbolic of counter-culture and artistic brilliance with musicians such as David Bowie, Jimi Hendrix and of course Prince bringing popularity to shades of purple in modern pop culture.
Ultra Violet purples have also been closely associated with mystical or spiritual practises and is often the key colour for lighting meditation environments.
In terms of design, where last year’s colour (Greenery) was a calm and soothing, more natural colour. This year’s choice of Ultra Violet purple is a more energetic colour which lends itself well to loud call to actions and lively ethereal designs.
Creating Ultra Violet in Creative Cloud
To create the Ultra Violet colour in Adobe InDesign, Photoshop or Illustrator you will need to add a colour swatch from the Pantone+ library using number 2096 C.
Alternatively, for CMYK you can use Cyan = 76% and Magenta = 75% with both Yellow and Key set to 0%.
For screen based media using sRGB colour spaces, you can create a swatch as Red = 101, Green = 78 and Blue = 163. For representation in CSS stylesheets use the HEX value of #654EA3.
In some cases, PANTONE 7670 C and 3574 C are close approximations to PANTONE 18-3838 TCX.
Remember that once the colour has been created as a swatch, you can save it to your Cloud Library and access it from any of the Adobe Creative Cloud packages.
For further information about the Pantone Colour of the Year, click here.
If you would like to learn more about Adobe Photoshop from an Adobe Certified Instructor, please check out our two day Introduction to Adobe Photoshop training course. You can also find out more about Adobe InDesign with our three day Adobe InDesign training course.